Daniel Lee (designer)

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Daniel Lee
Lee in 2019
Born22 January 1986 (1986-01-22) (age 38)
Bradford, England
Alma materCentral Saint Martins
OccupationFashion designer
Years active2012–present
TitleCreative director of Burberry (2022–present)[1]

Daniel Lee (born 22 January 1986) is an English fashion designer. He was the creative director of the Italian luxury fashion house Bottega Veneta from 2018 to 2021,[2][3][4] subsequently being appointed as Riccardo Tisci's replacement as Chief Creative Officer at the helm of Burberry.[1]

Early life[edit]

Daniel Lee grew up in Bradford, England. His father was a mechanic and his mother was an office worker.[5] Daniel Lee first attended the Dixons City Academy,[6] and then graduated from the Central Saint Martins College of Art and Design (master's degree) where he was tutored by Louise Wilson. He was an intern at Maison Margiela and Balenciaga (under the direction of Nicolas Ghesquière), and landed a position at Donna Karan in New York after his graduation in 2010.[7][8][9]

In 2012, Lee left Donna Karan for Céline in Paris, where he started as a member of the design team and eventually became the director of ready-to-wear design.[7][8] He assisted Phoebe Philo in developing the minimal aesthetic that led to the brand's booming popularity.[3]

Bottega Veneta[edit]

In June 2018, Kering appointed Lee as creative director of Bottega Veneta,[10] to give a new impetus to the Italian luxury fashion house and develop its ready-to-wear collection.[2] His agenda also included rebooting the men’s ready-to-wear collection and launching a home collection.[3]

Lee maintained the team of artisans.[8] He preserved Bottega Veneta’s emphasis on well-crafted, logoless and simplicity-driven products.[9] To give a new look to Bottega Veneta, he inflated the Intrecciato designs to capitalize on the brand's most iconic features, and infused more hedonism/desirability in the brand's products.[11] He designed the Pouch clutch bag which became the fastest selling bag in the history of the brand.[7] Harpers Bazaar commented: Bottega Veneta has become one of fashion's most popular brands in 2019, thanks to its quiet, modern elegance reinterpreted by Lee.[12] His transformation of Bottega Veneta is coined “New Bottega”.[13][14] He was tagged "The Quiet Radical" by Vogue,[15] and “fashion’s new wonder boy” by Harper’s Bazaar.[2]

Amid the COVID-19 pandemic, Lee collaborated with artist Rosemarie Trockel and actress, composer, and playwright Sheila Atim for the brand’s 2021 ad campaign[16]

In early April 2021, the Berlin police investigated whether large private gatherings staged by Bottega Veneta after a Salon event at the Soho House constituted illegal gatherings without social distancing or masking at the height of the pandemic when a city-wide regulation against private gatherings was in effect.[17][18]

In 2021, Lee designed costumes for the Venice Dance Biennale,[19] It also replaced the monthly fashion shows with private shows or of "salon".[20][21]

On November 10, 2021, Bottega Veneta and Lee announced he would be leaving his post as creative director in a "joint decision to end their collaboration."[22]

Burberry[edit]

Subsequent to its Spring / Summer 2023 collection showing, British marque Burberry announced that its present Chief Creative Officer, Riccardo Tisci, would be stepping down from the company and was to be replaced by Lee. The change came amongst a series of C-suite changes at the company, including the departure of CFO Julie Brown and the appointment of Jonathan Akeroyd as new CEO.[23] Lee was announced as the Chief Creative Officer of Burberry in September 2022 and his debut for Burberry was its Autumn / Winter 2023 collection.[24][25][26] Under the creative leadership of Lee, the brand revealed their latest campaign along with a new, revised logo of the Equestrian Knight from 1901.[27][28][29][30][31]

“It was exciting to try to find the narrative of Burberry. And I wanted to go back to the idea of functionality, men and women on the go, and clothes that will last, that are not too precious.” -Daniel Lee [32]

Awards[edit]

  • 2019: four Fashion Awards (Brand of the Year, Womenswear Designer of the Year, Accessories Designer of the Year and Designer of the Year)[33][34]

References[edit]

  1. ^ a b "Burberry Names Daniel Lee Chief Creative Officer". The Business of Fashion. Retrieved 28 September 2022.
  2. ^ a b c Klerk, Amy de (3 December 2019). "How Daniel Lee became fashion's new boy wonder". Harper's BAZAAR. Retrieved 19 February 2021.
  3. ^ a b c Ellison, Jo (22 November 2019). "Daniel Lee: the man behind Bottega Veneta's new buzz". www.ft.com. Retrieved 19 February 2021.
  4. ^ "Daniel Lee exits Bottega Veneta". Vogue US. Retrieved 16 November 2021.
  5. ^ "Daniel Lee: Revitalising a fashion house". BBC. Archived from the original on 26 November 2020. Retrieved 19 February 2021.
  6. ^ Macnamara, Felicity (9 November 2019). "This Bradford-born designer is now at the helm of major luxury fashion house". Bradford Telegraph and Argus. Archived from the original on 10 November 2019. Retrieved 12 February 2021.
  7. ^ a b c Friedman, Vanessa (19 February 2020). "Breaking the Curse of the It Bag". The New York Times. ISSN 0362-4331. Retrieved 12 February 2021.
  8. ^ a b c Harris, Sarah (8 October 2019). "How Daniel Lee Is Weaving His Modern Magic Into Bottega Veneta". British Vogue. Archived from the original on 9 October 2019. Retrieved 12 February 2021.
  9. ^ a b Ahmed, Osman (13 March 2020). "How Daniel Lee is reinventing Bottega Veneta". i-D. Retrieved 19 February 2021.
  10. ^ "Daniel Lee named creative director of Bottega Veneta". Vogue Paris. Retrieved 12 February 2021.
  11. ^ Ellison, Jo (22 November 2019). "Daniel Lee: the man behind Bottega Veneta's new buzz". www.ft.com. Retrieved 12 February 2021.
  12. ^ Fashion Awards 2019: The full winners list
  13. ^ Shepherd, Hilary (16 July 2019). "Fashion's Answer to Old Céline is New Bottega". CR Fashion Book. Archived from the original on 6 March 2021. Retrieved 19 February 2021.
  14. ^ Ahmed, Osman (13 December 2018). "Is the new Bottega Veneta the old Céline?". i-D. Retrieved 19 February 2021.
  15. ^ "VOGUE UK OCT 2019". Retrieved 11 October 2019.
  16. ^ Samantha Conti (2 February 2021), Bottega Veneta Goes Green for Salon 01 Spring Campaign Women's Wear Daily.
  17. ^ "Berlin police investigate possible breach of Covid rules at Soho House party". the Guardian. 12 April 2021. Retrieved 1 May 2021.
  18. ^ ra.co Fashion label Bottega Veneta receives criticism amid reports of a Soho House party following their Berghain Fashion show 12 April 2021
  19. ^ "How 2021's Venice Dance Biennale is Honoring Germaine Acogny, the Mother of Contemporary African Dance". Vogue. 31 July 2021. Archived from the original on 1 August 2021. Retrieved 2 October 2021.
  20. ^ Valle, Natalí (9 September 2021). "Bottega Veneta Salon 02: The Berghain Disco Mistery Revealed Vanity Teen 虚荣青年 Lifestyle & New Faces Magazine". www.vanityteen.com. Retrieved 7 March 2022.
  21. ^ "Bottega Veneta Unveils Salon 02". Office Magazine. 21 September 2021. Retrieved 7 March 2022.
  22. ^ "Daniel Lee is Leaving Bottega Veneta — Daniel Lee Designer New Bottega Exit". L'Officiel USA. Retrieved 10 November 2021.
  23. ^ Grace Noto. "Burberry chief operating and financial officer to leave". The Business of Fashion. Retrieved 28 September 2022.
  24. ^ "Brand Ambassadors Gather For Daniel Lee's First Collection For Burberry". SSI Life. Retrieved 1 May 2023.
  25. ^ "Did Daniel Lee's Burberry debut live up to expectations?". Vogue Business. 22 February 2023. Retrieved 1 May 2023.
  26. ^ Zhang, Tianwei (21 February 2023). "Bright, Son Heung-Min and Jun Ji-Hyun Wear Trenchcoats to Daniel Lee's Burberry Debut". WWD. Retrieved 1 May 2023.
  27. ^ "All eyes are on Burberry as Daniel Lee gives the brand a revamped look like never before". Vogue India. Retrieved 1 May 2023.
  28. ^ "Burberry unveils "archive-inspired" charging knight logo". Dezeen. 7 February 2023. Retrieved 1 May 2023.
  29. ^ "Burberry's New Logo Breaks From Modern Tradition". Esquire. 6 February 2023. Retrieved 1 May 2023.
  30. ^ "Here's a First Look at Daniel Lee's Burberry". GQ. 6 February 2023. Retrieved 1 May 2023.
  31. ^ Peralta, Mayra (20 February 2023). "Bright Vachirawit Has The Perfect Front Row Look For Burberry's FW23 Show". EnVi Media. Retrieved 1 May 2023.
  32. ^ IN, FashionNetwork com. "Burberry: Daniel Lee debuts by bringing back Britishness". FashionNetwork.com. Retrieved 1 May 2023.
  33. ^ Thawley, Dan (3 December 2019). "How Bottega Veneta became the most hyped brand of 2019". Vogue Australia. Retrieved 12 February 2021.
  34. ^ Alex, Ella (3 December 2019). "Fashion Awards 2019: The full winners list". Harper's BAZAAR. Archived from the original on 3 December 2019. Retrieved 12 February 2021.


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