Allocacoc
Allocacoc (/əˈloʊkəˌkɒk/ ə-LOH-kə-kok[1]) is an industrial design company established in the Netherlands[2] that sells redesigned everyday products such as the PowerCube. Allocacoc headquartered in Shanghai and has a factory in Suzhou with an R&D center in Shenzhen, China. Its European head office moved from Delft to Breukelen (Utrecht) in August 2018. The company creates innovative products by adding original designs and keeping them affordable.[3] In 2019, Allocacoc decided on a rebranding strategy and focus their business development on DesignNest.com[4] - a consumer product platform of a broad range of design products. DesignNest was originally founded by Allocacoc in 2016[5] and now aiming to help industrial designers from start to finish, such as funding, design knowledge, sourcing, pricing, production, product assembly, distribution, fighting against copycats and worldwide sales.
History[edit]
Allocacoc was founded by two industrial design engineers, Arthur Limpens and Yixia Jiang from Delft University of Technology, in the Netherlands.[6] Stated by Yixia Jiang in a 2011 interview,[7] the company name was inspires by their favourite drink Coca-Cola.
Products[edit]
Allocacoc has a wide range of products, including power strip, socket, light, stationary, home gadgets, audio...etc. and it is still expanding.[8]
- PowerCube® Original and USB: A compact power strip with multiple power outlets designed to charge multiple devices and blocking each other.[9]
- PowerCube® Rewirable : A power strip in the shape of a cube with travel adapters.[10]
- DesignNest® Heng Balance Lamp : Winner of the Red Dot Design Award 2016,[11] Heng Balance Lamp is a series of lamps with a “balance” function that reinvents how lamps are switched on. [12]
Awards[edit]
The PowerCube was given the Red Dot Design Award for best product design category in 2014.[13][14]
Computex Design and Innovation Award in 2015 [15]
References[edit]
- ^ "What we do at DesignNest by |allocacoc| - A platform for designers, retailers and consumers". Retrieved 7 January 2021.
- ^ "Allocacoc - About". Allocacoc. Retrieved 14 May 2019.
- ^ "CES2017". Consumer Technology Association.
- ^ "DesignNest - the Consumer Product Design Platform". www.designnest.com. Retrieved 2019-09-26.
- ^ Team, DesignNest (2019-09-23). "DesignNest Rebranding: A New Logo Stands For What DesignNest is". Medium. Retrieved 2019-09-26.
- ^ "Red Dot winner". Spring Fair.
- ^ "Allocacoc Interview - Yixia Jiang". blogs.mtdv.me. Retrieved 2023-04-19.
- ^ "Allocacoc Europe Online Store - All products". Allocacoc Europe Online Store.
- ^ Dunns, Jeff. "This little power strip is one of the best travel gadgets you can buy". Business Insider. Retrieved 28 September 2016.
- ^ Mulvey, Kelsey. "Our 3 Favorite International Travel Chargers". The Wall Street Journal.
- ^ "Red Dot Design Award: HENG". Red Dot Design Award. Retrieved 14 May 2019.
- ^ "DESIGNNEST® HENG BALANCE LAMP ELLIPSE". Allocacoc Europe Online Store.
- ^ "ALLOCACOC - A WINNER IN THE RED DOT AWARD 2014: THE POWERCUBE IS AWARDED FOR HIGH QUALITY DESIGN". Spring Fair.
- ^ "Allocacoc". Spring Fair.
- ^ "Computex Awards". Computex.