File:Karrimor rucksack advert.png

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Karrimor_rucksack_advert.png ‎(331 × 300 pixels, file size: 135 KB, MIME type: image/png)

Summary[edit]

Media data and Non-free use rationale
Description	Advert for a market "dominating" rucksack manufactured in the 1960s by Karrimor. Product was one of those which propelled them to global renown, and is discussed as such in the article. Shows the textual description on left and black and white images on right.
Author or copyright owner	Karrimor International Ltd
Source (WP:NFCC#4)	Original publication: Advert circa 1960s, reprinted in academic work 2007 Immediate source: Advert reprinted in an academic work Path-dependent Foundation of Global Design-driven by Rose, Love & Parsons, 2007
Date of publication	1960s
Use in article (WP:NFCC#7)	Karrimor
Purpose of use in article (WP:NFCC#8)	Product was a ground breaking 1960s innovation, regarded by sources as "dominating" the market or "the most famous [climbing] sack of all time", and is covered for that reason at length in the article on Karrimor. This advert adds to that description by illustrating how the product was presented and perceived at the time, by the manufacturer (who is the article subject), and to the wider public.
Not replaceable with free media because (WP:NFCC#1)	No product brochure, advert, manufacturer information, or other contemporaneous material, would exist other than that produced by karrimor itself, and hence no free content showing its marketing presentation and perception exists to replace this.
Minimal use (WP:NFCC#3)	Used in one article only, and once only.
Respect for commercial opportunities (WP:NFCC#2)	* Product shown is now ~ 50 years old, and far from new or revolutionary. Product shown is no longer produced and is so outdated that any prospective commercial decision would be unlikely to be influenced by a now-primitive product of almost 50 years ago Company went into receivership around 9 years ago and current holder of its intellectual property rights is Sports Direct who are unlikely to have much of a concern over an illustration of a product that is 50-60 years old and of historic interest only, at this point in time. Advert is also crude by 2013 standards, a comparatively poor quality copy, and unlikely to get that kind of interest. In the exceedingly unlikely event that a 1960s advert did inspire someone to take any commercial decision in 2013, it would not direct the reader to anything except the current owner's activities anyway.
Fair useFair use of copyrighted material in the context of Karrimor//en.wikipedia.org/wiki/File:Karrimor_rucksack_advert.pngtrue

Licensing[edit]

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Fair use

File history

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	Date/Time	Thumbnail	Dimensions	User	Comment
current	04:36, 30 May 2017		331 × 300 (135 KB)	DatBot (talk \| contribs)	Reduce size of non-free image (BOT - disable)
	15:32, 19 August 2013	No thumbnail	537 × 488 (281 KB)	FT2 (talk \| contribs)	Uploading a non-free file using File Upload Wizard

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File usage

The following pages on the English Wikipedia use this file (pages on other projects are not listed):

Karrimor

Metadata

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Horizontal resolution	37.8 dpc
Vertical resolution	37.8 dpc