Grupo Cadena
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Grupo Cadena, formerly known as Cadena Baja California, was a media company based in Tijuana, Baja California, Mexico, with business offices in San Diego, California, United States. CBC had media properties located in Tijuana, Ensenada, Tecate and Mexicali.
History[edit]
CBC, began in 1936 with the establishment of radio station XEBG-AM in Tijuana, followed in 1950 by XEDX-AM in Ensenada, XEMBC-AM in Mexicali in 1964, and XEWV-FM in 1974.
In 1990, CBC established its first television station, XHBJ-TV channel 45 in the city of Tijuana.
In 1994, XHMORE-FM began broadcasting; the station currently carries a Rock en Español format as "More FM 98.9", since September 2010. The More FM branding and format would later be carried over to XEWV-FM Mexicali on September 9, 2011.
Also part of the CBC family is XESPN-AM; formerly an affiliate of ESPN Radio, the station changed to a news/talk format as "Noticias 800" on November 1, 2010.
On January 24, 2011, CBC converted "CBC Radio" stations XEBG-AM, XEMBC-AM and Ensenada station XEDX-AM to a new news/talk format, under the "Cadena" branding. XESPN was later also rebranded as Cadena 800 AM.
In November 2019, XHBJ ceased to be a Televisa broadcaster and was renamed ¨45 TV Tijuana¨ with programming from Multimedios TV, XHILA-TDT Mexicali and news cuts from the ¨Cadena¨ news department. And a show from its sister station MORE FM 98/9.
In January 2020 XEWV-FM changed its format, from MORE FM to Suena FM with pop music in Spanish.
On May 22, 2022 Tijuana XESPN-AM 800 kHz XEBG-AM 1550 kHz XHMORE-FM 98.9 MHz & Mexicali XEMBC-AM 1190 kHz went off the air and its programming is online-only.[1]
Stations[edit]
| Callsign | Frequency / Channel | Location | Format | Branding | Founded | Acquired |
|---|---|---|---|---|---|---|
| XEBG-AM | 1550 kHz | Tijuana | News / Talk | Cadena 1550 | 1936 | 1936 |
| XHMORE-FM | 98.9 MHz | Tijuana | Rock en Español | More FM | 1977 | 1977 |
| XESPN-AM | 800 kHz | Tijuana | News / Talk | Cadena 800 | 1965 | 1965 |
| XHBJ-TDT | 44 (45.1) | Tijuana | Multimedios / Canal 66 | 45 TV Tijuana | 1990 | 1990 |
| XEMBC-AM | 1190 kHz | Mexicali | News / Talk | Cadena 1190 | 1964 | 1964 |
| XEWV-FM | 106.7 MHz | Mexicali | Spanish Pop | Suena FM | 1965 | 1974 |
| XHDX-FM | 100.3 MHz | Ensenada | Regional Mexican | Radio Variedades FM | 1959 | 1959 |
Cadena also formerly owned XEMMM-AM in Mexicali, which began as XEWV-AM in 1955 and was acquired along with XEWV-FM in 1974. CBC sold XEMMM to Organización Editorial Mexicana's ABC Radio division in 2004.
References[edit]
- ^ San Diego Targeting Mexican Licenses Move Online Only Radioinsight - May 23, 2022